Post by account_disabled on Feb 20, 2024 6:27:22 GMT -5
The client and I disagree about whether link building is the right answer The topic of whether links and by extension link building are important is perhaps the most talked about topic in SEO. To put it simply there are many different opinions and not one goto answer. In alone there have been many conflicting poststalks on the state of links. My colleague Tom Capper presented this deck at SearchLove San Diego last year which goes into detail about whether or not Google needs links anymore accompanying blog post here.
Malcolm Slade from Epiphany presented this deck at Greece Mobile Number List BrightonSEO last year which dives into brand influence on search and what that means for the topic of links. Branded released an overview of ranking factors for . The biggest factor Links. rBigSEO searches from the past month show that people have many questions still. The quick answer to the challenge we face as SEOs when it comes to links is unless authority is holding you back do something else. That answer is a bit brief and if your client is constantly bringing up links it doesnt help. In this case I think there are a few points to consider.
If youre a small business getting links is a legitimate challenge and can significantly impact your rankings. The problem is that its difficult to get links for a small business. Luckily we have some experts in our field giving out ideas for this. Check out this this and this. If youre an established brand with authority links should not be a priority. Often links will get prioritized because they are easier to attain measurable kind of and comfortable. Dont fall into this trap Go with the recommendation above do other impactful work that you have control over first. Reasoning Links tie success to a metric we have no control over this gives us an excuse to not be accountable for success which is bad. Reasoning Links reduce an extremely complicated situation into.
Malcolm Slade from Epiphany presented this deck at Greece Mobile Number List BrightonSEO last year which dives into brand influence on search and what that means for the topic of links. Branded released an overview of ranking factors for . The biggest factor Links. rBigSEO searches from the past month show that people have many questions still. The quick answer to the challenge we face as SEOs when it comes to links is unless authority is holding you back do something else. That answer is a bit brief and if your client is constantly bringing up links it doesnt help. In this case I think there are a few points to consider.
If youre a small business getting links is a legitimate challenge and can significantly impact your rankings. The problem is that its difficult to get links for a small business. Luckily we have some experts in our field giving out ideas for this. Check out this this and this. If youre an established brand with authority links should not be a priority. Often links will get prioritized because they are easier to attain measurable kind of and comfortable. Dont fall into this trap Go with the recommendation above do other impactful work that you have control over first. Reasoning Links tie success to a metric we have no control over this gives us an excuse to not be accountable for success which is bad. Reasoning Links reduce an extremely complicated situation into.